Volvo May Build Small Entry Level Car
Published Monday, 25 October, 2010 by Blog Admin. Categories: News.
Volvo is hoping to knock the socks off customers looking for smaller, economy-style vehicles. And maybe take on the small car competition as well. It plans to offer a small competitor as part of a plan to expand the automaker's line up.
Speaking in London last week, Volvo CEO Stefan Jacoby said the next generation of the entry-level Volvo "will be a derivation of the C30, a Golf competitor," according to the Web site www.autocar.co.uk.
He also stated Volvo's brand positioning would shift toward "functionality and Scandinavian elegance" and away from sportiness, according to the…
Speaking in London last week, Volvo CEO Stefan Jacoby said the next generation of the entry-level Volvo "will be a derivation of the C30, a Golf competitor," according to the Web site www.autocar.co.uk.
He also stated Volvo's brand positioning would shift toward "functionality and Scandinavian elegance" and away from sportiness, according to the…